Marketing Agency · Paid Search

Google Ads Management in Surrey, BC

Vivid Marketing provides Google Ads Management in Surrey, BC. We build and run Search, Display and Performance Max campaigns with keyword targeting, conversion tracking, budget management and ongoing optimisation. It suits local service businesses, clinics, trades, realtors and online stores that want qualified leads. To start, call (778) 488-5585 or request a free analysis.

  • Free, no-obligation analysis

Free marketing analysis

Tell us about your business and we will show you where your next leads can come from.

Google Ads Management is one of the core services of our marketing agency in Surrey, BC, and it is also part of the paid media work we do as an Advertising Agency. This page covers the whole Google Ads account, not just one campaign type.

01

What is included in Google Ads Management?

Google Ads Management means we take responsibility for your entire account: which campaign types you run, how the budget is split between them, and whether each one is producing calls, forms or sales. You keep ownership of the account and billing; we work in it through the access you grant.

  • Account structure planned around your services and service areas
  • Search campaigns with keyword research, match types and negative keywords
  • Display campaigns with responsive display ads and placement controls
  • Performance Max campaigns with asset groups and audience signals
  • Conversion tracking with the Google tag and Google Analytics 4
  • Bidding strategy, budget pacing and ad scheduling
  • Monthly reporting in plain language, with next steps

02

Which Google Ads campaign types fit a Surrey business?

The right mix depends on whether people already search for what you sell. Most local businesses start where demand is clearest, then add reach once tracking shows which leads are worth paying for.

Campaign typeWhere ads appearUsually a good fit when
SearchGoogle search resultsCustomers type a clear need, such as a roofer in Cloverdale or a dentist in Fleetwood
DisplayWebsites and apps in Google’s networkYou want to stay visible to past visitors or build awareness in a defined area
Performance MaxSearch, Display, YouTube, Gmail, Discover and Maps from one campaignConversion tracking is reliable and you have strong images, video and copy
ShoppingProduct listings with price and imageYou sell products online with a product feed

If you only want text ads on search results, our Google Search Ads page explains that channel in more depth. For product feeds, see Google Shopping Ads.

03

How do we keep ad spend focused on real customers?

Wasted spend usually comes from a handful of default settings left untouched. We review each one before launch and keep checking them as the account runs.

  • Location options: we usually target people in or regularly in your area (“Presence”) rather than the default “Presence or interest”, which can show ads to people elsewhere who are only researching Surrey.
  • Search Partners and Display expansion: we decide whether search campaigns should run on partner sites or the Display Network, rather than leaving both switched on by habit.
  • Negative keywords: shared lists block jobs, DIY, free and out-of-area searches that will never become customers.
  • Ad schedule: ads run when someone can answer your phone, which matters for trades and clinics with fixed hours.
  • Performance Max controls: brand exclusions, final URL expansion settings and audience signals keep automation pointed at the right pages.

Your ad spend is paid directly to Google from your own account. Our management fee is separate, so you can always see exactly what the clicks cost.

04

How do we set up conversion tracking?

Google’s automated bidding learns from the conversions you report, so poor tracking leads to poor decisions. We install or check the Google tag, connect Google Analytics 4 and define what counts as a lead before we spend on optimisation.

  1. List your real conversion actions: calls from ads, calls from the website, form submissions, bookings or purchases.
  2. Mark only genuine leads as primary conversions so bidding does not chase page views.
  3. Test every action before launch so the numbers in Google Ads match what reaches your inbox.
  4. Where your CRM allows, feed back which leads became paying customers so the account can learn from quality, not just volume.

05

Our Google Ads Management process

  1. 1

    Free analysis

    We look at your current account, or your market if you are new to Google Ads, and the services you most want to sell.

  2. 2

    Audit

    We check tracking, settings, search terms, wasted spend and the pages your ads send people to.

  3. 3

    Plan

    You get a recommended campaign mix, target areas and a starting budget, explained in plain language.

  4. 4

    Build and launch

    Campaigns, ads, assets, negatives and conversions are set up and tested before going live.

  5. 5

    Optimise

    We adjust bids, budgets, keywords, assets and audiences on an ongoing basis as data comes in.

  6. 6

    Report

    Regular reports show leads, cost per lead and what we will change next.

The first step costs nothing: request your free Google Ads analysis. Where your website is holding results back, our Landing Page Design service builds focused pages for each campaign. Prefer to keep the work in-house? Google Ads & PPC Consulting gives your team an audit and roadmap instead.

“

During my entire career, I have hired and tried many different Marketing Agencies but had best experience working with Tejas and his Team. They made the whole process really simple for me, which allowed me to focus more on my day-to-day activities. They helped generate and convert lots of online leads into conversions – using their system alone is worth hiring them! I can’t recommend them enough.

Mathan Markandu, Vivid Marketing clientMathan MarkanduVivid Marketing client

FAQ

Frequently asked questions

Have a question that isn’t answered here? Call us at (778) 488-5585 or request a free analysis.

Get a free analysis

How much does Google Ads Management cost?

Cost depends on two things: your ad budget, which you pay to Google, and our management fee, which reflects how many campaigns, locations and conversion actions the account needs. Competitive industries such as legal, real estate and home services often pay more per click. Request a free analysis and we will explain the factors for your business and recommend a starting budget.

How long does it take to see results from Google Ads?

Ads can start showing soon after approval, but useful results depend on search volume, competition, budget, your landing page and how quickly leads are followed up. Automated bidding also needs time and conversion data to learn. We do not promise a timeline, but we report from the first weeks so you can see what is happening.

Do I own my Google Ads account?

Yes. Your business should own the Google Ads account and pay Google directly. Vivid Marketing works through user access that you grant and can remove. If we stop working together, the account, its history and its conversion data stay with you.

Is Performance Max right for a small local business?

Sometimes. Performance Max can reach people across Search, YouTube, Display, Gmail and Maps from one campaign, but it relies heavily on accurate conversion tracking and good creative assets. For many local service businesses we start with Search, prove what a lead is worth, then test Performance Max alongside it.

What do you need from me to get started?

We need access to your Google Ads and Analytics accounts if they exist, the services you want more of, the areas you serve, your business hours and the jobs that are most valuable to you. Knowing how you currently handle incoming calls and forms also helps us set up tracking properly.

Free marketing analysis

Ready to get more leads in Surrey and beyond?

Tell us about your business and we’ll review how you show up in Google Search, Google Maps, ads, social media and AI answers, then show you where the opportunities are.

(778) 488-5585contact@govividmarketing.com6678 152 St Unit 205, Surrey, BC V3S 3L4