Marketing Agency · Ecommerce

Ecommerce Marketing in Surrey, BC

Vivid Marketing provides Ecommerce Marketing in Surrey, BC for online stores and retailers. We combine Google Shopping Ads, Facebook and Instagram ads, ecommerce SEO, product promotion, email and conversion optimisation to attract shoppers, increase product visibility and drive online sales. It suits Surrey shops and Canadian brands selling online. Start with a free analysis.

  • Free, no-obligation analysis

Free marketing analysis

Tell us about your business and we will show you where your next leads can come from.

Ecommerce Marketing is a core service of our marketing agency in Surrey, BC. It brings paid ads, search and on-site improvements together around one goal: more profitable orders from your store.

01

What is included in Ecommerce Marketing?

Ecommerce Marketing is a joined-up plan for every channel that brings shoppers to your store and turns visits into orders. We look at the whole funnel, from product discovery to checkout and repeat purchase.

  • Google Merchant Center setup and product feed improvements
  • Google Shopping and Performance Max campaigns
  • Facebook and Instagram ads, including catalogue ads and dynamic retargeting
  • Ecommerce SEO for category and product pages
  • Product promotion plans for launches, seasons and sales
  • Email capture and automated flows such as abandoned cart, with CASL consent
  • Conversion improvements to product pages, cart and checkout
  • Purchase tracking in GA4, Google Ads and Meta

02

Which channels bring shoppers to an online store?

Each channel reaches shoppers at a different moment. The right mix depends on your products, margins and how much people already search for what you sell.

ChannelReaches shoppers whoLearn more
Google ShoppingAre searching for a specific product and comparing price and imagesGoogle Shopping Ads
Meta adsHave not searched yet but match your customer profileFacebook & Instagram Ads Management
Ecommerce SEOFind you through organic search for products and categoriesEcommerce SEO
RetargetingViewed products or added to cart but did not buyPart of our Google and Meta campaigns
EmailAlready bought or signed up and may buy againBuilt into the plan with consent

03

Why does the product feed matter so much?

For Shopping and many Meta catalogue ads, the product feed is the ad. Google and Meta read product titles, descriptions, images, prices, availability and identifiers such as GTINs from your feed, so weak data means weak ads.

  • Clear titles that lead with what shoppers search, such as brand, product type, size or colour
  • Accurate prices and stock, matching your website exactly
  • Clean product images that meet Merchant Center policies
  • Correct product categories and identifiers
  • Shipping and return details set up for Canadian buyers

Mismatched prices, missing shipping details or policy issues can get products disapproved in Merchant Center. We check diagnostics regularly so problems are fixed before they cost sales.

04

How do we improve conversion rates on your store?

More traffic only helps if the store converts it. We review your analytics and the shopping experience on mobile, where many visitors browse, and fix the friction that stops people from buying.

  1. Check page speed against Google’s Core Web Vitals, aiming for LCP of 2.5 seconds or less, INP of 200 ms or less and CLS of 0.1 or less.
  2. Make product pages answer key questions: size, materials, shipping time, returns and reviews.
  3. Simplify cart and checkout steps and show shipping costs early.
  4. Test changes and measure their effect on purchases, not just clicks.

For a deeper programme of testing, see our Conversion Rate Optimization service.

05

How do we track sales and profitability?

We set up purchase tracking with the Google tag, GA4 and the Meta Pixel with Conversions API, passing order values so each channel reports revenue, not just clicks. That lets bidding focus on the products and audiences that make money.

Reports show revenue, return on ad spend and cost per purchase by channel and product group. If some products have thin margins, we can separate them in campaigns so they do not use up budget meant for your stronger sellers.

06

Our Ecommerce Marketing process

  1. 1

    Free analysis

    We review your store, product feed, tracking, ads and organic traffic.

  2. 2

    Audit

    We find gaps in feed quality, campaign structure, SEO and checkout experience.

  3. 3

    Plan

    You get a channel mix, priority products and a starting ad budget.

  4. 4

    Launch

    Feeds, campaigns, tracking and on-site fixes go live in a planned order.

  5. 5

    Optimise and report

    We adjust bids, products, creative and pages based on sales data, and report clearly.

Request a free ecommerce marketing analysis to see where your store stands.

07

Ecommerce marketing for Surrey retailers and stores across Canada

Many retailers sell both in store and online. For them, local inventory, store hours and a strong Google Business Profile can sit alongside online campaigns, and ads can target shoppers in Guildford, South Surrey or along the Fraser Highway corridor where in-store pickup is practical.

Online-only brands often sell to customers across the country. We meet Lower Mainland clients at our 152 Street office in Newton and work with stores anywhere in Canada by video call and shared dashboards, planning campaigns around Canadian shipping, pricing and seasons.

“

Hired these guys to do Online Marketing for my business and i am very happy with the results they have produced in a very short time. Happy to write this review for them and definitely recommend them. Thank you Guys!

Mayank Verma, Vivid Marketing clientMayank VermaVivid Marketing client

FAQ

Frequently asked questions

Have a question that isn’t answered here? Call us at (778) 488-5585 or request a free analysis.

Get a free analysis

How much does ecommerce marketing cost?

Cost depends on your ad budget, which you pay directly to Google and Meta, the number of products and channels, the state of your product feed and tracking, and whether SEO and conversion work are included. Our management fee is separate from ad spend. Request a free analysis and we will outline the factors for your store.

How soon will ecommerce marketing increase sales?

Shopping and Meta campaigns can start generating traffic soon after approval, but sales depend on your products, prices, competition, store experience and budget. Campaigns also need time and purchase data to learn. SEO usually takes longer. We do not promise timelines or return on ad spend.

Which ecommerce platforms do you work with?

We work with common platforms that support Google Merchant Center feeds, the Google tag and the Meta Pixel. Tell us which platform your store uses during the free analysis, and we will confirm how we would connect feeds and tracking. Some platforms need an app or plugin for feeds and the Conversions API.

Do I keep ownership of my ad accounts and Merchant Center?

Yes. Your business should own the Google Ads account, Merchant Center, Meta Business Manager, product catalogue and analytics. Vivid Marketing works through access you grant. If we stop working together, all accounts and data stay with you.

What is the difference between Ecommerce Marketing and Ecommerce Advertising?

Ecommerce Marketing is the full plan: ads, SEO, product promotion, email and conversion work. Ecommerce Advertising focuses only on paid campaigns such as Shopping, Performance Max and Meta catalogue ads. If you only need paid ads managed, our Ecommerce Advertising service may be the better fit.

Can you help a store that also has a physical shop in Surrey?

Yes. We can combine online campaigns with local tactics such as Google Business Profile updates and location-targeted ads for shoppers near your store. Where your platform supports it, local inventory and in-store pickup messages can help nearby shoppers choose you.

Free marketing analysis

Ready to get more leads in Surrey and beyond?

Tell us about your business and we’ll review how you show up in Google Search, Google Maps, ads, social media and AI answers, then show you where the opportunities are.

(778) 488-5585contact@govividmarketing.com6678 152 St Unit 205, Surrey, BC V3S 3L4