Industries · Home Services
Vivid Marketing helps home service businesses in Surrey, BC get more calls and booked jobs. For plumbers, HVAC companies, roofers and electricians, we combine Google Maps and Local SEO, Google Local Services Ads where eligible, Google Search Ads, fast service-area websites and call tracking. Call (778) 488-5585 or request a free analysis.
Free marketing analysis
Tell us about your business and we will show you where your next leads can come from.
When a pipe bursts or the furnace stops, people don’t browse. They search, look at the first few results in Google Maps and call. Home services marketing is about being one of those first few results, then answering the phone.
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Most home service jobs start on Google. Urgent jobs, such as a leak or a power issue, usually go to whoever shows up first and answers. Planned jobs, such as a new roof or a heat pump, take longer: homeowners compare reviews, photos and quotes.
| Type of job | How people search | What wins the call |
|---|---|---|
| Emergency | “Plumber near me”, “no heat” | Top of Google Maps, Local Services Ads, a quick answer |
| Repair | Specific problem searches | Clear service pages, reviews, fair expectations |
| Replacement or install | Research over days or weeks | Project photos, financing info, follow-up on quotes |
| Maintenance | Seasonal reminders | Email and text to past customers, seasonal ads |
Trades
Each trade has its own busy season, search terms and job values. Choose yours.
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Google says local results are based mainly on relevance, distance and prominence. For a trade, that means accurate categories, a clear service area, steady reviews and a website that matches what your profile says.
Google Local Services Ads appear above regular ads with your reviews, a call button and, once you pass Google’s checks, the “Google Verified” badge. You pay per lead, not per click. In Canada, Google lists home service categories such as plumbers, HVAC, roofers and electricians. Google runs its own screening, which can include business, licence and insurance checks, so we confirm availability for your area before you apply.
We never promise a ranking position or Local Services Ads approval. Google decides both. We focus on the parts you control.
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Surrey is spread across six communities: City Centre/Whalley, Guildford, Fleetwood, Newton, Cloverdale and South Surrey. A trade based in Cloverdale might also cover Langley and White Rock, while a Guildford company might focus on North Surrey and Coquitlam. We set ad radiuses and service-area pages around where your trucks can get to on time, not just where you would like to rank.
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We review your Google Business Profile, Maps visibility, website and any current ads.
We separate emergency, repair and install work, because each needs a different message and budget.
We set up campaigns, call tracking and conversion tracking in Google Analytics 4.
We cut wasted spend, grow what produces booked jobs and report in plain language.
FAQ
Have a question that isn’t answered here? Call us at (778) 488-5585 or request a free analysis.
Get a free analysisWe focus on plumbers, HVAC companies, roofers and electricians, and also work with other trades such as cleaning, landscaping and renovation companies.
They work differently. Local Services Ads charge per lead and need Google’s screening, while Search Ads charge per click and give you more control. Many trades use both.
It depends on your competition, location, reviews and how complete your profile is. Ads can produce calls sooner while Local SEO builds.
Yes. We set up a simple way to ask customers for a Google review after each job. We never write or buy reviews, which breaks Google’s rules.
Not always. We first check whether your current site loads fast, works on mobile and has a page for each main service. If it does, we improve it instead of replacing it.
Free marketing analysis
Tell us about your business and we’ll review how you show up in Google Search, Google Maps, ads, social media and AI answers, then show you where the opportunities are.