Marketing Consultant · Meta Ads Advice
Vivid Marketing offers Facebook & Instagram Ads Consulting in Surrey, BC. We review your Meta ads audience targeting, campaign structure, creative, lead forms, Pixel and Conversions API tracking and retargeting, then recommend changes your team or ours can make. It suits businesses running their own Meta ads or doubting their results. Start with a free analysis.
Facebook & Instagram Ads Consulting is the Meta advertising specialty within our marketing consultant services in Surrey. You keep control of your ads and get an expert view of what to change.
What does Facebook & Instagram Ads Consulting review?
Facebook & Instagram Ads Consulting is a detailed look inside your Meta Ads Manager and Business settings. We check how campaigns are built, who they reach, what the creative says and whether results are being measured accurately.
- Campaign objective matched to your goal, such as leads, sales or traffic
- Campaign and ad set structure, budgets and how they are split
- Audience setup, including Advantage+ audience settings and location targeting
- Creative: images, video, hooks and headlines for Feed, Stories and Reels
- Instant Form setup, questions and the thank-you screen
- Meta Pixel and Conversions API events, and event deduplication
- Retargeting of website visitors, video viewers and people who engaged
How is advertising on Meta different from Google?
On Google, people search for what they need. On Facebook and Instagram, your ad appears while people scroll, so it has to catch attention and create interest. That makes creative and message far more important.
Meta’s delivery system also does much of the targeting itself. With Advantage+ audience, you give suggestions and the system looks for people likely to respond. Our review checks whether your creative, conversion events and location settings are giving the system good signals to work with.
Common Meta ads issues we find
- Boosted posts instead of campaigns. Boosting from a page is quick, but Ads Manager gives more control over objectives, placements and tracking.
- Weak tracking. Browser-only Pixel tracking can miss events, and the Conversions API can help fill gaps when it is set up with deduplication.
- Lead forms that are too easy. A form with only name and phone can bring volume with little intent. Qualifying questions and the higher-intent form type can help.
- Too many small ad sets. Splitting a modest budget across many ad sets can leave each one with too little data.
- Tired creative. Running the same ad for months to the same local audience can reduce response.
Special rules for real estate and housing ads
Meta treats housing-related ads as a Special Ad Category in several markets, which limits targeting options such as age, gender and lookalike audiences. We check whether the housing Special Ad Category applies to your campaigns and whether your setup reflects it.
Realtors in BC also need to follow BCFSA advertising guidelines. These require the brokerage name to be clear and prominent, licensee names as registered, and social media profiles to show the related brokerage. We review ad copy and profiles against these points. The full BCFSA advertising guidelines are worth reading. Our Real Estate Marketing page covers the wider approach.
Our Meta ads consulting process
- 1
Free analysis
We look at your Facebook page, Instagram profile, website and any active ads in Meta’s Ad Library.
- 2
Partner access
You add Vivid Marketing as a partner in Meta Business settings with the access level you choose.
- 3
Account review
We go through campaigns, audiences, creative, forms, Pixel events and Events Manager diagnostics.
- 4
Findings and plan
We walk you through what we found and give you a ranked action list.
- 5
Implementation
Your team makes the changes, or our Facebook & Instagram Ads Management team takes over the account.
- 6
Follow-up
If you choose, we review results again once the changes have had time to collect data.
Meta ads advice for Surrey, the Lower Mainland and across Canada
Local reach on Meta depends on your location settings. A Surrey restaurant or clinic may only want people nearby, while a realtor may want buyers from Langley, Delta or Vancouver. We review your targeting against the areas you actually serve, and whether multilingual creative suits your audience.
We meet clients at our Newton office on 152 Street and work remotely with businesses across Canada. If organic posting is also part of your plan, see Social Media Marketing Consulting. To start, request your free analysis.
I wanted to give a big shout-out to Tejas and his team, i have been using them for my advertising needs specially Facebook and Instagram Ads. I have been with them just over a month and i closed a Million dollar deal, thanks to the team. They are very good at placing Ads in front of the people that are actually looking and their system helps to start conversation with them. I would highly recommend checking them out.
Martin DarknellVivid Marketing clientFrequently asked questions
How much does Facebook and Instagram ads consulting cost?
The cost depends on how many campaigns and ad accounts we review, whether tracking needs a deep check, and whether you want one review or ongoing advice. Consulting fees are separate from your ad spend, which you pay to Meta directly. Request the free analysis and we will give you a quote based on your setup.
Do I need to give you my Facebook login?
No. You never need to share your personal login. You add Vivid Marketing as a partner in Meta Business settings and choose what we can see or do. Your business keeps ownership of the page, ad account and Pixel, and you can remove our access at any time.
Should I boost posts or use Ads Manager?
Boosting is fine for simple reach on a single post. For leads, sales or anything you want to measure carefully, Ads Manager gives more control over objectives, audiences, placements and tracking. During consulting we look at how you currently advertise and recommend which approach suits each of your goals.
How long until my Meta ads improve?
It depends on your budget, how many results your campaigns get and which changes you make. New campaigns or major edits often go through a learning phase while the system gathers data. We explain what to watch and when it is reasonable to compare results against your starting point.
Can you help with ads for my real estate listings?
Yes. We review real estate campaigns for whether the housing Special Ad Category applies, how targeting is set up, and whether ads and profiles show your brokerage clearly under BCFSA guidelines. This is a review of good practice, not legal advice, so check specific questions with your brokerage.
Do you work with businesses outside Surrey?
Yes. We serve Surrey and the Lower Mainland in person and work with businesses anywhere in Canada remotely. Everything we review lives inside Meta Business settings and Ads Manager, so we can do the same work by video call and shared screen.
Free marketing analysis
Ready to get more leads in Surrey and beyond?
Tell us about your business and we’ll review how you show up in Google Search, Google Maps, ads, social media and AI answers — then show you where the opportunities are.
- (778) 488-5585
- contact@govividmarketing.com
- Vivid Marketing, 6678 152 St Unit 205, Surrey, BC V3S 3L4
- Monday–Friday, 8 a.m.–5 p.m.
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