Home Services · HVAC

HVAC Marketing in Surrey, BC

Vivid Marketing helps heating, cooling and ventilation companies in Surrey, BC book more service calls and installs. We plan campaigns around the seasons: furnace and boiler repairs in the cold months, air conditioning and heat pumps when it warms up, and maintenance plans all year. We combine Google Maps, Local Services Ads where eligible, Search Ads and email follow-up. Call (778) 488-5585.

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HVAC demand swings with the weather. A cold snap fills the phones with “no heat” calls, and a hot week does the same for air conditioning. Good HVAC marketing is ready before the weather changes, not after. This page is part of our home services marketing.

01

Why does HVAC marketing need a seasonal plan?

Searches for heating and cooling rise and fall through the year. If your budget is the same every month, you overspend in quiet weeks and run out of budget in the busy ones. We plan budgets and messages by season.

SeasonWhat homeowners search forWhat we promote
FallFurnace tune-up, boiler serviceMaintenance bookings before the cold
WinterNo heat, furnace repairUrgent repair calls, Local Services Ads
SpringHeat pump quotes, AC installInstalls and replacement quotes
SummerAC repair, AC not coolingCooling repair and heat pump installs

02

Heat pump and replacement leads

Installs and replacements are where most HVAC revenue sits, and homeowners take time to decide. They compare quotes, read reviews and look up rebates. We build dedicated landing pages for heat pumps, furnaces and air conditioners, with a clear quote request and quick follow-up for every lead.

Rebate and incentive programs change over time. We keep ad copy and landing pages in line with what is currently offered and link to the official program pages, rather than promising amounts.

03

What is included in HVAC marketing?

  • Google Business Profile with heating, cooling and ventilation services listed
  • Local Services Ads, which list HVAC as a category in Canada
  • Seasonal Google Search Ads for repairs and installs
  • Landing pages for heat pumps, furnaces, AC and ductless systems
  • Maintenance-plan reminders by email and text, sent with consent under CASL
  • Call and form tracking in Google Analytics 4

04

Licensing and trust in your marketing

Homeowners want to know the company in their home is qualified. In BC, gas work is licensed by Technical Safety BC, and licensed contractors must show their company name and Technical Safety BC licence number in public advertising, including digital ads. We include those details in your ads and website, and make sure your profiles reflect your actual credentials, never more.

05

Our process for HVAC companies

  1. 1

    Free analysis

    We review your Maps visibility, website, reviews and current ads.

  2. 2

    Seasonal plan

    We map budgets and offers to the year so you are ready before demand spikes.

  3. 3

    Launch and track

    Campaigns, landing pages and call tracking go live together.

  4. 4

    Adjust with the weather

    We shift budget between heating and cooling campaigns as demand changes.

FAQ

Frequently asked questions

Have a question that isn’t answered here? Call us at (778) 488-5585 or request a free analysis.

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When should HVAC companies start seasonal ads?

Before demand peaks. We usually prepare heating campaigns in early fall and cooling campaigns in spring, then scale up when searches rise.

Can you get me more heat pump leads?

We build heat pump landing pages, search campaigns and follow-up for quote requests. How many leads you get depends on your area, budget and offer, so we don’t promise a number.

Do you market maintenance plans?

Yes. Reminder emails and texts to past customers, sent with consent, are a simple way to fill quiet weeks.

Do you work with HVAC companies outside Surrey?

Yes, across the Lower Mainland and elsewhere in Canada.

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Ready to get more leads in Surrey and beyond?

Tell us about your business and we’ll review how you show up in Google Search, Google Maps, ads, social media and AI answers, then show you where the opportunities are.